T I M A C A G R O :

T H E V I R T U E S

O F A L O C A L

M O D E L

Every day , 4 , 100 TIMAC AGRO experts visit

more than 20 , 000 farms around the world .

This local network is essential for building

trust - based relationships with farmers ,

but it also plays a crucial role in contributing

to innovation and the constant development

of the range of products developed

and distributed . Pierluigi Sassi , General

Manager of TIMAC AGRO Italia explains . . .

Pierluigi Sassi / Our model is based

on listening to farmers and observing

how they work , and focuses exclusively

on enhancing their performance . We work

on the principle that every customer

has their own issues and expectations ,

and is therefore likely to benef it from a level

of support specif ic to their needs . For each of

What specif ic

features and

benef its does

the TIMAC AGRO

model offer ?

“ Our model fulf ils the

need for local on - farm

support , because

we understand that

every farm is unique

Pierluigi Sassi General Manager

of TIMAC AGRO Italia

its subsidiaries , TIMAC AGRO has built

a unique network of representatives who

work full time at grass roots level , building

and maintaining close partnerships with

the full diversity of agricultural industry

stakeholders . This network is the cornerstone

for the company ’ s model of local presence .

P . S . / Today , we have nearly 150 f ield

representatives , 24 regional managers and 10

product managers . But our workforce

is constantly expanding to provide

the assurance of high quality service

for everyone By listening carefully

to farmers needs they are able to translate

those needs into practical solutions and

sustainable nutritional strategies

So how does

that model work

in Italy ?

Pierluigi Sassi , General Manager

of TIMAC AGRO Italia

I N T E RV I E W

38

G R O U P E R O U L L I E R