Involving employees in skills sponsorship:
a new lever for philanthropic action
In 2024, we launched a skills sponsorship pilot project In 2024, we launched a skills sponsorship pilot project
at Group holding company level with the ultimate aim of at Group holding company level with the ultimate aim of
diversifying the ways in which employees can become diversifying the ways in which employees can become
involved in philanthropic projects by offering them the involved in philanthropic projects by offering them the
opportunity to engage with non-prof it organisations opportunity to engage with non-prof it organisations
during normal working hours. The principle at the heart of during normal working hours. The principle at the heart of
this project was to encourage employees to get on board this project was to encourage employees to get on board
with ambitious undertakings that have clearly def ined with ambitious undertakings that have clearly def ined
goals for combatting exclusion. goals for combatting exclusion.
The f irst partner organisation is H’Up Entrepreneurs, a The f irst partner organisation is H’Up Entrepreneurs, a
non-prof it organisation that provides help and support non-prof it organisation that provides help and support
for disabled entrepreneurs. A second agreement was for disabled entrepreneurs. A second agreement was
then signed with the Institut de l’Engagement, which runs then signed with the Institut de l’Engagement, which runs
publicly benef icial initiatives to support young people and publicly benef icial initiatives to support young people and
individuals who have demonstrated strong civic potential. individuals who have demonstrated strong civic potential.
Under the terms of both partnerships, employees have the Under the terms of both partnerships, employees have the
opportunity to get involved for two days per year, usually opportunity to get involved for two days per year, usually
in mentoring roles. In 2024, these organisations benef itted in mentoring roles. In 2024, these organisations benef itted
from 110 hours of commitment across 22 assignments. from 110 hours of commitment across 22 assignments.
Solidarity and health are central to responsible
commitment at Paticeo
In 2024, Paticeo continued its support for some of the
poorest in society by donating more than 385 tonnes of
pastries to the Banque Alimentaire food bank network and
Restos du Cœur food charity. This solidarity initiative was
further extended with one-off donations made throughout
the year in support of more than 200 organisations
involved in sport, scientif ic research, health and education.
More specif ically, the company supported three non-prof it
organisations as part of the Pink October breast cancer
screening awareness campaign by providing products to
feed and reward competitors in charity runs organised
in Brittany.
LEVER 1 – DEVELOPING PHILANTHROPIC PARTNERSHIPS – BUSINESS CASES
Non-Financial Performance Statement 2024 39