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Among the leaders in Europe in the hygiene
and detergent business, Hypred is positioned on three markets:
- Breeding: dairy production, pork and poultry.
- Food
industry: meat, milk, cheese, beverages.
- Transport
and other industries: vehicle cleaning,
cleaning and general maintenance.
The industrial performance of Hypred and its services
(global hygiene audit approach, computerised cleaning management system) are
among the keys to the success of Hypred, the industrial and commercial development
of which continues to expand.
The launching of eleven new products, ISO 14001 certification of the Dinard site, reinforcement of the technical commercial personnel (+ 18% in 2004) and improvement in customer service are a few of the major factors of progress registered in 2004.
Hypred, now present in 16 countries, pursues its international development with the installation of factories in Brazil, in Hungary, in Poland and in Czech Republic. Moreover, Hypred confronts the very strong water conditioning market with the creation of Sérochim at the end of 2004, in association with Sanitec Ocène.
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